ALTER TABLE 'yourtable' CHANGE 'fieldname' 'rich_people' VARCHAR( 50 ) NOT NULL
Replace 'yourtable' with the name of the table where 'fieldname' is saved in - and 'fieldname' must be the current name of the field, then 'rich_people' will be the new name. VARCHAR (50) and NOT NULL is only the way the data is stored, replace these with the values you have in your table for that 'fieldname'.
Or try this :
SELECT 'rich people' from TABLE
SELECT "rich people" from TABLE
I'm still learning, so I do not know if it works if you put the fieldname into quotes.