First - identify if you're query is getting the data. You should be seeing something like:
UPDATE LUTHERSELLANDRECOMMEND SET ACTIVE='0' WHERE VIN = '12345'
Right?
If so, tweak the query and see how many records you have in LUTHERSELLANDRECOMMEND that has that VIN. Such as:
SELECT * FROM LUTHERSELLANDRECOMMEND WHERE VIN = '12345'
Do you get 1 record or many records? If you get 1, then there's your problem. You only have 1 record in that table.