Or you can use Heredoc quoting to specify a specific sequence of characters to act like a "custom quote":
function draw_head_tag(&$db)
{
// Assuming "EOH" never appears on a line by itself in the text being quoted
echo <<<EOH
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN">
<html>
<head>
EOH;
Or, since it's just being outputted and not processed, just don't put the line into the PHP code in the first place...
function draw_head_tag(&$db)
{
?>
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN">
<html>
<head>
<?php
PS. the appropriate doctype is
<!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN"
"http://www.w3.org/TR/html4/loose.dtd">
assuming that the page really is HTML4 compliant.