Xager, why? The newsletter goes out those who specifically want it - and it has a on-click unsubscribe link in case recipients tire of it. The newsletter does not seem to go to junk filters, as I would have had complaints had it done so. I have had problems with AOL - but I think that may have been resolved. I am reviewing the coding, as I want to keep it squeaky clean - and not be junked.
I am now looking at doing something similar for my company - and again I want to send a simple, clean newsletter which arrives at the customers' mail handlers in good shape - and with easy un-subscription.