I figured it out myself, actually.
I had single quotes around my NOW() function... 🙂
BUT, Another question does come to mine. How do you format the date to go into the database and come out as "June 22nd, 2008".
I tried, DATE_FORMAT(%M, %d, #Y) but it didn't work out.
Should I replace NOW() with the above, and if so, how do I alter my database table to store this?
Thanks!